A book press kit is a package containing information about a particular author and his or her book. Each press kit varies in content materials, complexity and appearance.
You don’t need to have an all-out press kit. However most authors will have basic information about themselves and their book – ‘your bio’ containing your 'contact info' and ‘book info’ for someone to be able to find your book. This comes in handy because even though you may have a website with all info available, not everyone you meet will remember to look onto your website, forget, or may not find the time. Having printed information on-hand will assure info is remembered. And always carry 'business cards' with you for networking.
Below are some components that a press kit may have. Remember not to overwhelm your book press kit. Someone who’s very busy will not have the time to go through it. Make sure it’s straight forward, organized and compact as possible. Someone who looks over a brief professional document will get more out of it then having huge amounts of info crammed into it for someone who’s busy.
